Dig up more customers and revenue by first Identifying and then celebrating all of the extraordinary “best practices” within your current organization, while learning how to apply excellent practices known to work elsewhere.
Marketing & Communications
Increase customer engagement through effective marcom materials, ads, sales tools, presentations and a persuasive sales force armed with factual analysis of data and results from syndicated studies; Impact apperception of brands in an integrated portfolio of “uber” and sub-brands.
Technology Integration
If it’s not making you money, it sure better be saving you money. Efficient use of new technology for Internet and digital publishing, editorial workflow, search engine optimization, audience database, advertising operations, web analytics, user experience, demand generation, forecasting and communicating.
Resource Deployment
Developing and deploying a world-class organization begins with a vision and an establishment of an environmental framework for passion and excellence.
Product Development
Content creation and testing to packaging to audience engagement and lead generation, all wrapped up in enticing bundles, integrated pricing programs and market introduction tactics.
New Revenue Generation
Effectively leverage sales models that range from small groups of individual contributors to large organizations with complex layers of staff, alliances, partnerships and ad networks.
Contact me
781.718.2322
alan@alanbergstein.com
ABiMC Services
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